Did You Know #15: Public Relations
Every Friday we are going to share a new tip that you may not have already known about how to use SoundCloud and in turn we hope this will improve your experience.
Tip #15
Did you know that SoundCloud is great for Public Relations? Rather than sending people to an ugly third-party download site, SoundCloud lets your listeners stream the track immediately — which means that tastemakers trying to listen won’t have to take extra steps to do so. You can also make the track available for download via the player, or a standalone URL.
Here is a quote from Matt Brown, Stay Loose Digital Group:
“SoundCloud is an essential cornerstone of all our PR campaigns. It’s a fantastic platform for sharing music and is adaptable to all our requirements. We use it both as an open promotional channel for our artists - using their embeddable players and album streaming widgets - and as a secure platform for privately-sharing confidential music files. It’s an invaluable resource to us as a digital PR and marketing agency.”
For more information on this please check out our Public Relations 101.
Notes
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